Chapman Library
Hisrich, Robert D.

Entrepreneurship / - 7th ed. - Boston : McGraw-Hill/Irwin, c2008. - xviii, 648 p. : ill. ;

The entrepreneurial perspective -- The nature and importance of entrepreneurs -- The entrepreneur and intrapreneurial mind -- The individual entrepreneur -- International entrepreneurship opportunities -- Creating and starting the venture -- Creativity and the business idea -- Legal issues for the entrepreneur -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- Financing the new venture -- Sources of capital -- Informal risk capital and venture capital -- Managing, growing, and ending the new venture -- Entrepreneurial strategy: Generating and exploiting new entries -- Strategies for growth and managing the implications of growth -- Accessing resources for growth from external sources -- Going public -- Ending the venture.

0073210560 (alk. paper) 9780073210568 (alk. paper)


New business enterprises.
Entrepreneurship.
Business planning.
Business enterprises
Success in business.

HD62.5


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