Marketing (Record no. 1667)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00467nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0324006381 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 lam |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | LAMB, Charles W. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Cincinnati, Ohio |
| Name of publisher | South-Western College Publishing |
| Year of publication | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxxvi, 773p., illus, includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | 1. Marketing 2. Marketing-management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | HAIR, Joseph F. and McDANIEL, Carl |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Koha item type | Shelving location | Accession Number | Permanent Location | Current Location | Date acquired | Full call number |
|---|---|---|---|---|---|---|
| Books | Lending | 3377 c1 | Chapman Library | Chapman Library | 2017-02-09 | HF 5415 lam |
| Books | Reference | 3378 c2 | Chapman Library | Chapman Library | 2017-02-09 | HF 5415 lam |
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