Strategic marketing management: planning, implementation and control (Record no. 2165)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00451nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 075062244X |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 wil |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | WILSON, Richard M. S. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing management: planning, implementation and control |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Amsterdam |
| Name of publisher | Elsevier / Butterworth Heinemann |
| Year of publication | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xx, 827p., illus, includes bibliographical references and index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | GILLIGAN, Collin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Koha item type | Shelving location | Accession Number | Permanent Location | Current Location | Date acquired | Full call number |
|---|---|---|---|---|---|---|
| Books | Reference | 3300 | Chapman Library | Chapman Library | 2017-02-13 | HF 5415 wil |
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