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Exploring marketing research /
by Zikmund, William G.
Publication:
Fort Worth : Dryden Press, 1994
. xxiv, 818 p. :
Date:1994
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Essentials of marketing research /
by Zikmund, William G.
Publication:
Fort Worth, TX : Dryden Press, 1999
. xxii, 422 p. :
Date:1999
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Business research methods
by Zikmund, William G
Publication:
`London South-Western/Cengage Learning 2010
. xii, 674p.:illus. includes index
Date:2010
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