Marketing

by LAMB, Charles W.

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HAIR, Joseph F. and McDANIEL, Carl

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HAIR, Joseph F. and McDANIEL, Carl Edition statement:5th Published by : South-Western College Publishing (Cincinnati, Ohio) Physical details: xxxvi, 773p., illus, includes bibliographical references and index ISBN: 0324006381. Subject(s):

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1. Marketing 2. Marketing-management

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1. Marketing 2. Marketing-management Year: 2000

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Item type	Location	Call number	Status	Date due	Barcode	Item holds
Books	Chapman Library The CSUC library is the nerve centre of all academic related activities in the University College. All academic affiliated functions such as teaching, research and learning find their functional support-base in the library where such materials are organized for easy accessibility to the university College community. Lending	HF 5415 lam (Browse shelf)	Available		3377 c1
Books	Chapman Library The CSUC library is the nerve centre of all academic related activities in the University College. All academic affiliated functions such as teaching, research and learning find their functional support-base in the library where such materials are organized for easy accessibility to the university College community. Reference	HF 5415 lam (Browse shelf)	Available		3378 c2

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Previous	HF5415.2chu Basic marketing research /	HF5415.4job Principles and practice of marketing /	HF5415.D92dwy Business marketing: connecting strategy, relationships and learning	HF 5415 lam Marketing	HF 5415 per Essentials of marketing: amarketing strategy planning approach	HF 5415 per Essentials of marketing: amarketing strategy planning approach	HF5415.S745etz Marketing /	Next