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Creative strategy in advertising

by JEWLER, A. Jerome
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DREUNIANY, Bonnie L. Edition statement:8th Published by : Thomson / Wadsworth (Balmont, CA ) Physical details: xvi,236p., illus includes bibliographical references and index ISBN: 053462510X. Year: 2005
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Reference 		HF 5801 jew (Browse shelf) Available 3390
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